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5 WAYS TO MAXIMISE RETURN ON INVESTMENT AT AN EXHIBITION
Investing in trade shows takes time, money and energy, however, if implemented correctly they can be an invaluable way of quickly reaching new customers and gaining brand exposure. Planning and thinking about what you are trying to market and to whom, along with what you are trying to achieve by exhibiting, with clear measurables for success, […]

UP YOUR SOCIAL MEDIA GAME: A GUIDE TO SOCIAL PLANNING
Social media – if you wanna get ahead, get a plan. Done correctly, your social platforms will appear effortless but be efficient, bringing you high engagement that could and should lead to sales and success. Here are our 10 top tips to get you going. 1. Construct a spreadsheet It’s called Excel for a reason! […]

THE CREATIVE KEY: HOW TO UNLOCK YOUR BUSINESS’ POTENTIAL
“There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns. – Edward de Bono De Bono’s got a good point (trust him, he’s a psychologist). You may not think that your business needs a creative […]

LIVING LIFE AS A LEFTIE
13th August is International Lefthanders Day, but what’s the big deal and why do they need a day especially for them? If you’re asking this, you’re probably right-handed.

GIRLS ON FILM: A SHORT EVOLUTION OF WOMEN ON SCREEN
You may have heard but football has officially come home to England. Only 56 years (ahem) after the men did it at the World Cup, England’s women won the European Championship 2022 and set staggering records for women playing the sport, as well as spectators watching it. Not only was Wembley Stadium packed with 87,192 […]

ROYAL MUSINGS OF MERCH
With my combined love of vintage and London pride, it’s no wonder that I went through a royal memorabilia phase (let’s stick to “phase” and not “obsession”, shall we?). To me, there was something so intriguing and satisfying about the historical timeline, but also the wide range of items that were out there to collect. […]

WHAT CAN WE LEARN FROM HISTORY’S BEST PRANKS?
It’s April Fools Day – have you been “got” yet? We’ve had a look back at some of the best pranks in history and found a remarkable coincidence; they all involve great marketing strategies. Let’s dive deeper and see if there’s a thing or two we can learn from these big three, all year round: […]

OUT OF OFFICE: WHAT WE GET UP TO IN OUR SPARE TIME.
SALLY, Managing Director Like a lot of creatives, my brain is always firing with ideas of how to get crafting. Whether it’s a personal project or a potential business idea, the to-do-one-day list is super long. I guess my craft projects come in two major categories: digital and hands-on. I’m handy with a tool kit […]

#WONDERFULWOMEN
B1 Creative is a female-lead small business and, like all the others out there, I’m sure, we know that the world we live and work in is a much better, equal place thanks to the courageous women who paved the way before us. If you’ve visited us in Streatham you’ll know that we have a […]